Personal PCR | Contractor: Strategy, Branding, Design, Web development | April 2012 - Present

Worked with the Personal PCR team from early strategy & mission statement planning, through logo and branding, website design, website development and e-commerce implementation.  

Personal PCR is an open source affordable PCR machine used for DNA amplification. Currently in development, July 2012 launch date. 


TodiCastle.com | Contractor in SEO, Dev & Design | January 2012 to Present

Performed a wide range of services for the TodiCastle.com site, a castle and villa rental estate in Italy.

Services included:
- Landing page creation
- Usability review and redesign for main inquiry process
- Newsletter setup and design
- General back end and Drupal clean up
- Google Adwords campaign creation, management, and image ad creation
- SEO analysis, strategy and implementation of new content
- Blog design and setup
- Social plugins 

(Not responsible for the entire site design/setup, this was in place prior to my work with TodiCastle)